A
NEW
DAWN

Laika’s monumental mural
for the housing welfare project
of Renner Italia
INAUGURATION | GALLERY
Aldrovandi's speech

A
new
dawn

It’s the title of the latest Laika’s work, a 150-square-meter monumental mural on the wall of Renner Italia plant.

The work depicts a man and a woman at sea, wearing life jackets, while behind them the sun rises, a symbol of a dawn of hope

Above, are heartbreaking lines from Moroccan poet Tahar Ben Jelloun’s poem “At dawn the pain is exhausted”

At dawn the pain is exhausted
The body abandons itself on the damp earth.
Slowly from the wound the sun rises
While the night has already taken off on a lifeboat of fortune….

MIGRANTS AND MEDITERRANEAN SEA 2024

A dramatic situation according to Fondazione Migrantes and Caritas Diocesana.

dead or missing migrants in the Mediterranean Sea
0
foreign citizens resident in Italy today
0 milions
of population
0 %
MARE NOSTRUM | GALLERY

Erik Messori’s pictures: a window on what has been happening for years along the Italian coast. Thousands of migrants in search of a better dawn.

White mask, red wig and no one who has ever seen her face.

Active since 2019, Laika is one of the most mysterious artists in street-art, with posters, murals, stickers and stencil graffiti

GO TO LAIKA'S IG

Italian companies are struggling to secure workers

After the covid-19 pandemic, Renner Italy experienced increasing difficulties in recruiting people within the production departments.

The problem is widespread

Confindustria in August 2024 analysed that 58,9% of Italian companies have difficulties in recruiting for manual jobs.

Working at

Renner

Renner Italia has always instituted 14 monthly payments in the face of a national contract covering 13.

Each year, all employees receive a bonus of approximately EUR 1700 and EUR 700 in welfare.

Seizing on the difficulty resulting from inflation, the company has decided on surcharges of EUR 200 for those who voluntarily go to work on Saturdays.

Moreover, Renner was among the first in Italy to launch the short week, obviously with the same salary and holiday pay.

Yet, the company has difficulty in securing workers.

What's
Renner's
new
housing
welfare

To ensure continued business production with motivated and reliable workers, Renner Italia has launched an innovative housing welfare project.

Four key points of the project aimed especially at young refugees:

1. Selection process
2. Training path
3. Permanent contract
4. Housing for young refugees

The project is in synergy with the Opera
Salesiana of Castel De Britti.

GO TO THE WEBSITE

Goals
of Renner's
new
housing
welfare

The focus of the project is the realism of two needs meeting.
Demand and supply of employment.

On the one hand, migrants seeking a better life based on work.
On the other, manufacturing, which in recent years is finding it increasingly difficult to secure manpower

Selection process

The selection of participants is entrusted to Opera Salesiana and will become Renner Italia’s structural recruitment method.

Selection is one of the main issues on which we will invest time and resources.

The target audience will preferably be between the ages of 18 and 28.

Training path

After the selection is completed, we plan a training for the development of the following skills:
  • Workplace safety
  • Technical skills of managing and using Renner Italia equipment
  • Basics of coatings chemistry
  • Digital skills
  • Soft skills

During the course, participants will not only learn the required technical skills, but also immerse themselves in the business reality of Renner Italia.

Permanent contract

At the end of the training, candidates considered suitable will be offered an internship contract aimed at a permanent employment contract.

Duration of internship: 8 weeks under the supervision of company mentors

Housing problems in Bologna

The rental market in Bologna is experiencing an unprecedented season.

Bologna tops the list of European cities with the largest increase in rents in a single year: +20.2% over 2023 for renting a room.

An economic burden impossible for new hires, especially migrants, to bear.

Housing agreement

Young guests will sign a Housing Agreement for transition to autonomy.

  • The fee is sustainable and increasing (150 euros the first year, 170 the second, 200 the third).
  • Renner Italia agrees to donate the rent it receives from the beneficiaries to Opera Salesiana.
  • The agreement has a duration of 3 years
  • At the end of the 3 years, Renner Italia reserves the right to grant an extension for a maximum of an additional 6 months and no more, in agreement with the beneficiary

Housing for young refugees

To make it possible for new recruits to join the company, 9 beds were created at a property owned by Renner Italia.

The goal is to support and empower these workers and to grant the same possibility to numerous other migrants.

CASA RENNER | GALLERY

The accommodation built by Renner Italia for the housing welfare project in Sara Bortoluzzi’s photos. There are eight beds provided by the company.

A win-win integration model

Renner Italia’s housing welfare project consolidates corporate CSR with innovative and ambitious ideas in the area of integration.

A win-win model

  • The company that secures continuity through the workforce
  • The young immigrants who can integrate into the community and working population
  • The territory that is not forced to bear the social costs

«I leave my mark on this place, with the hope that more and more companies will follow this model of integration. Because everyone deserves to experience their own “new dawn”».

Coatings for plastic

DISCOVER

Coatings for metal

DISCOVER

Grazie per essere intervenuti in questa fredda mattinata di dicembre.

A scaldarci un po’ ci pensa il sole che Laika fa sorgere su questa parete con la sua arte, il suo impegno e la sua sensibilità.

Laika, che ringrazio e che non ha bisogno di presentazioni, ha deciso di lasciare il segno qui, con la speranza che sempre più aziende seguano il modello di integrazione del nostro nuovo welfare abitativo.

Come saprete, abbiamo deciso di garantire un alloggio sostenibile ai giovani rifugiati che entreranno a far parte del team Renner Italia attraverso un innovativo progetto di formazione e sicurezza stilato insieme ai salesiani. Un progetto reso possibile proprio grazie all’indispensabile supporto dell’Opera Salesiana di Castel De Britti e del suo direttore, Carlo Caleffi, che voglio ringraziare pubblicamente.

Lo abbiamo fatto, badate bene, non per impostazione ideologica.
Lo abbiamo fatto per puro realismo.

Renner, come il 60% delle imprese di questo Paese, da mesi fatica ad assumere operai, nonostante da noi le condizioni siano più vantaggiose di quelle previste dal contratto nazionale della chimica.

A questo scenario fanno da controcampo le persone che fuggono da guerre e povertà. È gente che chiede la possibilità di lavorare.

È oltretutto evidente che l’emergenza abitativa nella provincia di Bologna abbia raggiunto livelli insostenibili.
Bologna svetta in cima alla classifica delle città europee con il maggior incremento dei canoni in un solo anno: +20,2% rispetto al 2023 per l’affitto di una stanza. Sono dati Nomisma.
Non è soltanto un problema economico. Gli alloggi in affitto sono pressoché irreperibili in tutta la provincia. Lo abbiamo testato direttamente.

E allora, se questo è il dato di fatto, occorre rimboccarsi le maniche e dare risposte.
Questa è la nostra.

Ora, Laika, come dicevo prima, tu hai espresso la speranza che sempre più aziende seguano questo modello. E che magari, perché no?, lo migliorino.
Io sono convinto che non ci siano alternative. Saranno gli eventi a persuadere le imprese ad andare in questa direzione.
L’Italia che lavora sa già che occorre smettere di pensare all’immigrazione come emergenza. Perché è un’opportunità.

Permettetemi infine di ringraziare tutte le lavoratrici e tutti i lavoratori di Renner Italia. È grazie a loro se progetti come questo possono vedere una nuova alba.
Un ultimo ringraziamento speciale va a uno di essi: Sergiu Cristea che per 9 giorni e 9 notti ha affiancato il team Laika, al freddo e sotto la pioggia, affinché oggi fosse pronta quest’opera.

Lindo Aldrovandi,
amministratore delegato
Renner Italia

Thank you for attending on this cold December morning.

What warms us up a little is the sun that Laika raises on this wall with her art, her commitment and her sensitivity.

Laika, whom I thank and who needs no introduction, has decided to make her mark here, in the hope that more and more companies will follow the integration model of our new housing welfare.

As you know, we have decided to guarantee sustainable housing for the young refugees who will join Renner Italia team through an innovative training and security project drawn up together with the Salesiani. This project has been made possible thanks to the indispensable support of the Opera Salesiana in Castel De Britti and its director, Carlo Caleffi, whom I would like to thank publicly.

We have done this, mind you, not out of ideology.
We did it out of pure realism.

Renner, like 60% of the companies in this country, has been struggling to hire workers for months, despite the fact that the conditions here are more favourable than in the national chemical contract.

This scenario is countered by people fleeing war and poverty. These are people asking for the chance to work.

It is also clear that the housing emergency in the province of Bologna has reached unsustainable levels.
Bologna tops the list of European cities with the highest increase in rents in a single year: +20.2% compared to 2023 for renting a room. This is Nomisma data.
It is not just an economic problem. Rental accommodation is virtually unavailable throughout the province. We have tested this directly.

So, if this is the fact, we need to roll up our sleeves and give answers.
This is ours.

Now, Laika, as I said before, you have expressed the hope that more and more companies will follow this model. And that maybe, why not, they will improve it.
I am convinced that there is no alternative. It will be events that will persuade companies to go in this direction.
The Italian working people already know that we must stop thinking of immigration as an emergency. Because it is an opportunity.

Finally, let me thank all the workers at Renner Italia. It is because of them that projects like this can see a new dawn.
A final special thanks goes to one of them: Sergiu Cristea, who for 9 days and 9 nights worked alongside the Laika team, in the cold and rain, so that this work would be ready today.

Lindo Aldrovandi,
CEO
Renner Italia