{"id":104034,"date":"2024-10-17T16:45:59","date_gmt":"2024-10-17T14:45:59","guid":{"rendered":"https:\/\/renneritalia.com\/marchio\/"},"modified":"2025-11-11T15:21:31","modified_gmt":"2025-11-11T14:21:31","slug":"marchio","status":"publish","type":"page","link":"https:\/\/renneritalia.com\/en\/marchio\/","title":{"rendered":"Trademark"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"104034\" class=\"elementor elementor-104034 elementor-101532\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"has_eae_slider elementor-element elementor-element-34a18172 e-flex e-con-boxed e-con e-parent\" data-eae-slider=\"72824\" data-id=\"34a18172\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-1ef7f94f e-con-full e-flex e-con e-child\" data-eae-slider=\"73478\" data-id=\"1ef7f94f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d1e5baa elementor-widget elementor-widget-theme-site-logo elementor-widget-image\" data-id=\"6d1e5baa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-site-logo.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/renneritalia.com\/en\/\">\n\t\t\t<img decoding=\"async\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2025\/03\/logo_renner_italia.svg\" class=\"attachment-full size-full wp-image-108207\" alt=\"\" \/>\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-444e0823 elementor-widget elementor-widget-html\" data-id=\"444e0823\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style>.timeline-item__card-content {\n    text-align: center;\n    margin-top: -10px;\n}<\/style>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67fa0347 elementor-widget elementor-widget-jet-timeline\" data-id=\"67fa0347\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"jet-timeline.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-jet-timeline jet-elements\"><div class=\"jet-timeline jet-timeline--align-left jet-timeline--align-middle\">\n\t<div class=\"jet-timeline__line\"><div class=\"jet-timeline__line-progress\"><\/div><\/div>\n\t<div class=\"jet-timeline-list\"><div class=\"jet-timeline-item  elementor-repeater-item-06d2bdf jet-timeline-item--image-inside\">\n\t<div class=\"timeline-item__card\">\n\t\t<div class=\"timeline-item__card-inner\">\n\t\t\t\t<div class=\"timeline-item__card-img\"><img fetchpriority=\"high\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0001_1.png\" class=\"attachment-full size-full wp-image-101632\" alt=\"\" srcset=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0001_1.png 600w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0001_1-300x300.png 300w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0001_1-150x150.png 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\t\t\t\t<div class=\"timeline-item__card-content\">\n\t\t\t\t\t<div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1927<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<div class=\"timeline-item__point\"><div class=\"timeline-item__point-content timeline-item__point-content--icon\"><span class=\"jet-elements-icon\"><i aria-hidden=\"true\" class=\"far fa-circle\"><\/i><\/span><\/div><\/div><div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1927<\/div><\/div><\/div><div class=\"jet-timeline-item  elementor-repeater-item-baf1180 jet-timeline-item--image-inside\">\n\t<div class=\"timeline-item__card\">\n\t\t<div class=\"timeline-item__card-inner\">\n\t\t\t\t<div class=\"timeline-item__card-img\"><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0002_2.png\" class=\"attachment-full size-full wp-image-101637\" alt=\"\" srcset=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0002_2.png 600w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0002_2-300x300.png 300w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0002_2-150x150.png 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\t\t\t\t<div class=\"timeline-item__card-content\">\n\t\t\t\t\t<div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1957<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<div class=\"timeline-item__point\"><div class=\"timeline-item__point-content timeline-item__point-content--icon\"><span class=\"jet-elements-icon\"><i aria-hidden=\"true\" class=\"far fa-circle\"><\/i><\/span><\/div><\/div><div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1957<\/div><\/div><\/div><div class=\"jet-timeline-item  elementor-repeater-item-793e8ec jet-timeline-item--image-inside\">\n\t<div class=\"timeline-item__card\">\n\t\t<div class=\"timeline-item__card-inner\">\n\t\t\t\t<div class=\"timeline-item__card-img\"><img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0003_3.png\" class=\"attachment-full size-full wp-image-101642\" alt=\"\" srcset=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0003_3.png 600w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0003_3-300x300.png 300w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0003_3-150x150.png 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\t\t\t\t<div class=\"timeline-item__card-content\">\n\t\t\t\t\t<div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1965<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<div class=\"timeline-item__point\"><div class=\"timeline-item__point-content timeline-item__point-content--icon\"><span class=\"jet-elements-icon\"><i aria-hidden=\"true\" class=\"far fa-circle\"><\/i><\/span><\/div><\/div><div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1965<\/div><\/div><\/div><div class=\"jet-timeline-item  elementor-repeater-item-89ea2af jet-timeline-item--image-inside\">\n\t<div class=\"timeline-item__card\">\n\t\t<div class=\"timeline-item__card-inner\">\n\t\t\t\t<div class=\"timeline-item__card-img\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0004_4.png\" class=\"attachment-full size-full wp-image-101647\" alt=\"\" srcset=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0004_4.png 600w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0004_4-300x300.png 300w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0004_4-150x150.png 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\t\t\t\t<div class=\"timeline-item__card-content\">\n\t\t\t\t\t<div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1980<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<div class=\"timeline-item__point\"><div class=\"timeline-item__point-content timeline-item__point-content--icon\"><span class=\"jet-elements-icon\"><i aria-hidden=\"true\" class=\"far fa-circle\"><\/i><\/span><\/div><\/div><div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1980<\/div><\/div><\/div><div class=\"jet-timeline-item  elementor-repeater-item-b576aae jet-timeline-item--image-inside\">\n\t<div class=\"timeline-item__card\">\n\t\t<div class=\"timeline-item__card-inner\">\n\t\t\t\t<div class=\"timeline-item__card-img\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0005_5.png\" class=\"attachment-full size-full wp-image-101652\" alt=\"\" srcset=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0005_5.png 600w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0005_5-300x300.png 300w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0005_5-150x150.png 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\t\t\t\t<div class=\"timeline-item__card-content\">\n\t\t\t\t\t<div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1990<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<div class=\"timeline-item__point\"><div class=\"timeline-item__point-content timeline-item__point-content--icon\"><span class=\"jet-elements-icon\"><i aria-hidden=\"true\" class=\"far fa-circle\"><\/i><\/span><\/div><\/div><div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">1990<\/div><\/div><\/div><div class=\"jet-timeline-item  elementor-repeater-item-4bb5dc1 jet-timeline-item--image-inside\">\n\t<div class=\"timeline-item__card\">\n\t\t<div class=\"timeline-item__card-inner\">\n\t\t\t\t<div class=\"timeline-item__card-img\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0006_6.png\" class=\"attachment-full size-full wp-image-101657\" alt=\"\" srcset=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0006_6.png 600w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0006_6-300x300.png 300w, https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/storia-logo_0006_6-150x150.png 150w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\t\t\t\t<div class=\"timeline-item__card-content\">\n\t\t\t\t\t<div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">2000<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<div class=\"timeline-item__point\"><div class=\"timeline-item__point-content timeline-item__point-content--icon\"><span class=\"jet-elements-icon\"><i aria-hidden=\"true\" class=\"far fa-circle\"><\/i><\/span><\/div><\/div><div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">2000<\/div><\/div><\/div><div class=\"jet-timeline-item  elementor-repeater-item-791d77e jet-timeline-item--image-inside\">\n\t<div class=\"timeline-item__card\">\n\t\t<div class=\"timeline-item__card-inner\">\n\t\t\t\t<div class=\"timeline-item__card-img\"><img decoding=\"async\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/logo_0006b_6b.png\" title=\"\" alt=\"\" loading=\"lazy\" \/><\/div>\t\t\t\t<div class=\"timeline-item__card-content\">\n\t\t\t\t\t<div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">2000<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<div class=\"timeline-item__point\"><div class=\"timeline-item__point-content timeline-item__point-content--icon\"><span class=\"jet-elements-icon\"><i aria-hidden=\"true\" class=\"far fa-circle\"><\/i><\/span><\/div><\/div><div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">2000<\/div><\/div><\/div><div class=\"jet-timeline-item  elementor-repeater-item-777beda jet-timeline-item--image-inside\">\n\t<div class=\"timeline-item__card\">\n\t\t<div class=\"timeline-item__card-inner\">\n\t\t\t\t<div class=\"timeline-item__card-img\"><img decoding=\"async\" src=\"https:\/\/renneritalia.com\/wp-content\/uploads\/2024\/10\/logo_0007_7.png\" title=\"\" alt=\"\" loading=\"lazy\" \/><\/div>\t\t\t\t<div class=\"timeline-item__card-content\">\n\t\t\t\t\t<div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">2004<\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"timeline-item__card-arrow\"><\/div>\n\t<\/div>\n\t<div class=\"timeline-item__point\"><div class=\"timeline-item__point-content timeline-item__point-content--icon\"><span class=\"jet-elements-icon\"><i aria-hidden=\"true\" class=\"far fa-circle\"><\/i><\/span><\/div><\/div><div class=\"timeline-item__meta\"><div class=\"timeline-item__meta-content\">2004<\/div><\/div><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-481f0f35 elementor-widget elementor-widget-text-editor\" data-id=\"481f0f35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Evolution of Renner logo<br \/>over time<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"has_eae_slider elementor-element elementor-element-4ebb0495 e-con-full e-flex e-con e-child\" data-eae-slider=\"77923\" data-id=\"4ebb0495\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-60e8de50 elementor-widget elementor-widget-heading\" data-id=\"60e8de50\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Thoroughbred<br>born to run<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b15e174 elementor-widget elementor-widget-text-editor\" data-id=\"7b15e174\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Designed in the summer of 1957, the fearless white thoroughbred of Renner logo is the work of artist and publicist Nelson Boeira Faedrich (Porto Alegre, 1912 &#8211; 1994).<br \/>Faedrich, who in 1930 had turned down Walt Disney&#8217;s personal invitation to work at the coveted animation studios, was entrusted by the Renner Herrmann Group with the creation of a new brand that would embody the fundamental characteristics of the coatings company. The original Tintas ReKo brand, 30 years old, ends up in the trunk. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b2e1261 elementor-widget elementor-widget-heading\" data-id=\"5b2e1261\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Freedom, speed and courage of the thoroughbred<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2fa0a36c elementor-widget elementor-widget-text-editor\" data-id=\"2fa0a36c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>But what are the values that Ernesto Luiz Herrmann in 1957 demands be reflected in the new logo? Those of freedom, efficiency and courage, first and foremost. Speed, an accessory character to Renner&#8217;s values, was not after all already inherent in the company name itself. Renner in German in fact means \u201cracer\u201d. Phonetically, too, the palindrome \u201cRenner\u201d functions in the same way. It has an accelerated progression and evokes energy, circularity, technology.     <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73f62354 elementor-widget elementor-widget-heading\" data-id=\"73f62354\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Countercultural by vocation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5305d10d elementor-widget elementor-widget-text-editor\" data-id=\"5305d10d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It is from these assumptions that the horse with the rebellious mane in the wind was born, capable of running in the opposite direction to the Western sense of reading, just to kick the stubborn personality against the tide. To the last, the thoroughbred is in competition with the greyhound, another symbol of speed and reliability. But the Renner Hermann group prefers the horse to fix the concepts of freedom and strength.  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-61b005a7 elementor-widget elementor-widget-heading\" data-id=\"61b005a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Towards modernity<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76f18f0 elementor-widget elementor-widget-text-editor\" data-id=\"76f18f0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To complete the work, Nelson Boeira Faedrich also hand-draws the name Renner, which from the first version hints at modernity. It is already visible: sans serif, in block letters, bold and diagonal. In the late 1950s, the horse stands boldly and muscularly on a black R (within a red shield) that suggests shy grace (serif).  <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-129e475 elementor-widget elementor-widget-heading\" data-id=\"129e475\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">From red to blue running in every continent<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3d95b1b4 elementor-widget elementor-widget-text-editor\" data-id=\"3d95b1b4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Since its successful concept in 1957, the Renner logo, like any other logo dropped into modernity, has been restyled several times. Until the present day, specifically 2004, when the Renner Herrmann Group&#8217;s wood coatings division finally took on the prevailing blue color (pantone cyan process) to represent the division. <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73a8f0c9 elementor-widget elementor-widget-heading\" data-id=\"73a8f0c9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The loyal and precious light blue<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37fe620a elementor-widget elementor-widget-text-editor\" data-id=\"37fe620a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Light blue is universally used to signify loyalty, creativity and preciousness. It is no coincidence that ultramarine, a blue dye made from lapis lazuli, has passed into art history for being expensive and employed only by the very great artists. Think of the skies of Giotto (Scrovegni Chapel in Padua) and Michelangelo (Last Judgment in the Vatican). Renner horse, which decades later lost its muscular accents, nevertheless preserved the white color to guard the concept of purity.   <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79a223ef elementor-widget elementor-widget-heading\" data-id=\"79a223ef\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The payoff \u201cwood coatings\u201d<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1589f521 elementor-widget elementor-widget-text-editor\" data-id=\"1589f521\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Concurrently with the pantone cyan process, the payoff \u201cwood coatings\u201d appeared in 2007 in Myriad, sans serif of proven readability. Renner name, in a modern reinterpretation of Faedrich&#8217;s original cue, accentuated the bold body, sticks, bent diagonally. A typographic choice that pays homage to the Brazilian artist&#8217;s fortunate intuition and once again evokes dynamism. An indomitable gallop with which Renner&#8217;s thoroughbred coatings have now come to be appreciated all over the planet.   <\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>1927 1927 1957 1957 1965 1965 1980 1980 1990 1990 2000 2000 2000 2000 2004 2004 Evolution of Renner logoover time The Thoroughbredborn to run Designed in the summer of 1957, the fearless white thoroughbred of Renner logo is the work of artist and publicist Nelson Boeira Faedrich (Porto Alegre, 1912 &#8211; 1994).Faedrich, who in [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"page-category":[],"class_list":["post-104034","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Trademark - Renner Italia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/renneritalia.com\/en\/marchio\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trademark - Renner Italia\" \/>\n<meta property=\"og:description\" content=\"1927 1927 1957 1957 1965 1965 1980 1980 1990 1990 2000 2000 2000 2000 2004 2004 Evolution of Renner logoover time The Thoroughbredborn to run Designed in the summer of 1957, the fearless white thoroughbred of Renner logo is the work of artist and publicist Nelson Boeira Faedrich (Porto Alegre, 1912 &#8211; 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